Saturday, May 1, 2010

The Poverty Penalty

Design for the Other 90%Capitalism at the Crossroads: Aligning Business, Earth, and Humanity (2nd Edition)
Stuart Hart, a professor of Business at Cornell University, has written extensively about the "bottom of the pyramid" (or the largest, but poorest group of citizens around the world.) He discusses how investing in eco-friendly technologies can help reduce the poverty in a recent EnvironMinute podcast.

This theme is also present in the "Design for the Other 90%" exhibit curated by the Cooper-Hewett Design Museum, and now on exhibit at the National Geographic Museum in Washington, DC.

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